Do you have a prospecting machine – a process that you know will allow your sales team to quickly and accurately qualify leads?
Most companies have or will soon invest in Marketing Automation but this is just the front end of an effective prospecting system. It is no less important to have a well-defined process to engage prospects that includes best practice messaging, repeatable workflows, and event driven follow-up.
The most challenging aspect of a prospecting machine is its ability to connect your sales reps with targeted decision makers. It’s not a matter of knowing who you want to connect with but rather using the most effective means to engage them. More executive conversations means better lead qualification.
Winning companies find a way for their sales reps to consistently engage in executive conversations. They know this is the most direct way to confirm if there is an immediate, eventual or unlikely need for your product or service. Time is money and the faster you connect with decision makers the better.
Sales people who use Marketsync for prospecting get more executive conversations — faster. This yields more highly qualified opportunities, shorter sales cycles, and larger deals. Marketsync plugs into Salesforce.com and is available on the Force.com AppExchange.
Customers like Marketo, ExactTarget, Bank of Oklahoma and Egencia have transformed their sales prospecting process with Marketsync’s direct mail application. For more information visit www.marketsync.com or call 425-814-3900 ext. 126.
Good selling,
Doug Ebstyne
CEO, Marketsync
For topic suggestions, general feedback or questions, contact us at sales@marketsync.com.
Sales leaders who consistently knock down quota make sure their Reps are able to directly engage with their targets. Bottom line results soar when Sales Reps can access decision makers quickly. Smart companies use Marketsync to cut through the digital clutter and deliver their Company’s strongest message every time – all from within Salesforce.com. Follow-up is event driven, dashboards monitor both effort and results, and all activity is written into Salesforce CRM.
Using Marketsync Reps easily pursue every lead and develop as many opportunities as possible. Workflow driven rules automate an intentional best practice sales process including the mission critical follow-up tasks. Now every Rep can connect with executives like your best Rep! You’ll see results quickly.
ExactTarget, the leading email marketing company, relies on Marketsync to efficiently reach “C-level” executives. With Marketsync they exploit opportunities using direct mail, email, and phone follow-up all within Salesforce CRM.
When using Marketsync our customers thrive with high quality funnels. Marketsync plugs right into Salesforce.com and is available on the Force.com AppExchange. For more information visit www.marketsync.com, email me or call 425-814-3900 ext. 116.
Good selling,
Doug Ebstyne
CEO, Marketsync
PS: Be sure to reserve your space today for a risk free 2 month Marketsync test drive. Space is limited.
For topic suggestions, general feedback or questions, contact us at sales@marketsync.com.
Was jazzed to see Jonathan Block’s post earlier today on the great results Direct Mail is having on B2B sales. Our customers have know this for a long time but it’s good to let the cat out of the bag.
Much has been done to sharpen our marketing swords, but Marketsync Direct Mail for Sales is the only DM product that plugs right into Salesforce.com and is designed specifically for sales.
Marketsync Winter ’12 Release Automates Direct Mail for Sales and Nurture Campaigns for Salesforce CRM Users. New features automate sales communications, nurture marketing and customer lifecycle management.
Kirkland, WA – November 03, 2011 – Marketsync, Inc., the only solution designed specifically for sales teams using salesforce.com, announces immediate availability of its Winter ’12 Release. With Marketsync sales teams are able to launch, measure and automate end-to-end sales communications programs that help them connect with executives.
Jon Miller, VP Marketing & Co-Founder, Marketo, Inc. reports, “Marketsync Direct Mail for Sales, combined with its automated email and telephone-based follow-up, enables sales people to connect with prospects over 30% of the time — dramatically more than when direct mail, email, or phone calls are used alone.”
Marketsync’s Winter ’12 release adds automated workflow, actions and updates upon package delivery. With these changes Marketsync Direct Mail for Sales can now automatically trigger Salesforce workflows when, for example, a letter or package is delivered to its recipient. This popular feature deepens the integration between Marketsync and Salesforce CRM and makes it possible to automate an entire sales communication process that includes direct mail along with follow up emails, tasks and call reminders.
Our latest changes also enable marketers to run more advanced nurturing campaigns to develop more qualified leads for their sales teams. Companies like Marketo, ExactTarget and Egencia use Marketsync to nurture prospects and drive more pipeline for their sales teams.
About Marketsync
Marketsync, Inc. is the only company to provide a direct mail and fulfillment solution designed specifically for sales teams using Salesforce CRM. Marketsync’s Direct Mail for Sales solution is a killer sales prospecting solution that cuts through the digital clutter. Sales people who use Marketsync for prospecting get more executive conversations – faster. This yields more opportunities, larger deals, and faster sales cycles. Marketsync plugs into Salesforce CRM and is available on the Force.com AppExchange. Customers like Marketo, ExactTarget, Bank of Oklahoma and Egencia have transformed their sales prospecting process with Marketsync’s direct mail application. For more information visit the Marketsync website or call 425-814-3900.
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About Marketo
Marketo is the global leader in Revenue Performance Management. Marketo’s powerful yet easy-to-use marketing automation and sales effectiveness solutions transform how marketing and sales teams of all sizes work – and work together – to drive dramatically increased revenue performance and fuel business growth. The company’s proven technology, comprehensive services, and expert guidance are helping corporations around the world to turn marketing from a cost center to a business-building revenue driver.
As of September 2011, more than 1,300 enterprise and mid-market clients globally have adopted Marketo solutions and in October, Marketo introduced Spark by Marketo,™ a new brand of marketing automation tailored specifically for small businesses — the fastest-growing and largest segment of today’s economy.
Marketo was named the fastest-growing private company of 2011 by the Silicon Valley Business Journal, and has also been recognized by CRM Magazine as the “2011 CRM Market Leaders Awards Winner for Marketing Solutions,” the 2010 CODiE award for “Best Marketing Solution,” the “Best Sales and Marketing 2.0 Solution” from SellingPower and the “Best Marketing Automation Application” by Salesforce customers on the AppExchange. For more information, visit http://www.Marketo.com, or subscribe to Marketo’s award-winning blogs at http://blog.marketo.com/.
Why do most Sales Reps hate prospecting? I find it’s because they don’t have effective ways to get the job done. While companies spend money hand over fist to generate more leads they often forget to provide a reliable way for their Reps to connect with decision makers.
Winning sales organizations make sure their Reps are able to directly engage executives. By making prospecting better they directly impact the bottom line results. With Marketsync Sales Reps are able to cut through the digital clutter and deliver their Company’s strongest message every time – all from within Salesforce.com. Follow-up is event driven, dashboards monitor both effort and results, and all activity is written into Salesforce CRM.
When using Marketsync no steps fall through the crack. Workflow driven rules automate an intentional best practice sales process including the mission critical follow-up tasks. Now every Rep can prospect like your best Rep! You’ll see results quickly and your Reps will prospect more because they will see the benefit of having well qualified prospects.
Marketo, the Marketing Automation leader, relies on Marketsync to efficiently reach “C-level” executives. With Marketsync they exploit opportunities using direct mail, email, and phone follow-up all within Salesforce CRM. One of several immediate benefits is that Marketo experiences a significant improvement in their average deal size.
When using Marketsync our customers thrive with high quality funnels. Marketsync plugs right into Salesforce.com and is available on the Force.com AppExchange. For more information visit www.marketsync.com, email me or call 425-814-3900 ext. 116.
Good selling,
Doug Ebstyne
CEO, Marketsync
PS: Be sure to reserve your space today for a risk free 2 month Marketsync test drive. Space is limited.
For topic suggestions, general feedback or questions, contact us at sales@marketsync.com.
