Egencia Streamlines the Delivery of Sales and Marketing Communications with Marketsync

Challenges
Egencia, an Expedia, Inc. company, and the leader in global corporate travel management, partners with companies to maximize travel program investment and savings.

• Collateral delivery processes were inefficient and cumbersome.
• Sales rep time was diverted from selling.
• Inconsistent brand messaging, inventory management, and version control of collateral assets.
• Prospects did not always get the right message.

Solution
Marketsync Suite was seamlessly integrated into Egencia’s Salesforce CRM solution. Adoption of Marketsync was virtually immediate. With point-and-click access to all marketing materials, a single keystroke launches accurate, timely and effective sales communications.

Results

• All levels of prospects and customers receive consistent, up-to-date messaging.
• Sales reps spend more time on revenue-generating activities.
• Marketing controls and manages brand consistency and collateral effectiveness.
• Sales and Marketing communications are measurable and continuously refined.

Try it for yourself! See how Marketsync can help you get through to your prospects and customers.